Room72 WHQ 2023
spatial graphicsinstallation
FOR NIKE, DEDICATED TO VIRGIL ABLOH.
Nike Room 72 is a space for Nike to welcome their celebrity catalysts to create, be inspired, and work together with the Nike team on future projects. Located in their Beaverton, Oregon headquarters, this concept pays homage to Virgil Abloh by embracing his affinity for blue sky imagery and utilitarian building materials like rock, steel, and ply wood. The space is complimented with pieces by renowned designers like Pierre Paulin and Ross Hansen.
The environment encourages creative collaboration, providing a calming and inspiring atmosphere for artists to gather, exchange ideas, and bring their visions to life.
INTERIOR DESIGN: Skylar Elis
GRAPHIC DESIGN: Evelyn Luu
PRODUCTION + FABRICATION: Blue Revolver Inc.
PHOTOGRAPHY: Elizabeth Carababas
From Virgil’s iconic quotes about his process of design, this resulted in an exhibition styled entry hall that emphasizes print, typography, and messaging.
